Build Your Game Marketing Plan (Part V of V)

Build Your Game Marketing Plan (Part V of V)

In the final installment of the Build Your Game Marketing Plan series, we’re going to discuss how to create, forecast and refine your marketing campaigns. If you haven’t answered the questions from the previous parts of the series, make sure to complete these before...
Build Your Game Marketing Plan (Part IV of V)

Build Your Game Marketing Plan (Part IV of V)

In this installment of the Build Your Game Marketing Plan series, we’re going to discuss how to create multiple revenue streams based on key indicators. If you haven’t answered the questions from Part I or II or III of my series, make sure to complete these before...
6 Things I Learned as a Video Game Journalist

6 Things I Learned as a Video Game Journalist

Whether you are an experienced game developer who is seeking media attention for your next project or a newbie trying to pitch a new game to a journalist, one thing is always certain: Getting the media to notice your game can be a very challenging task. This is...